A guide book for creative people to help make their organisations and enterprises more successful.
This e-book deals with important aspects of business management in the arts such as: protection of creativity; marketing; dealing with competition; business feasibility; money and much more. It is written in an easy to understand style, with lots of practical tips and examples of how creative and business brains can merge to give create successful enterprises. The book illustrates how the best business ideas and concepts can be used in the context of creative enterprises.
The book has been translated and published also in Lithuania, Spain, Colombia, China, Taiwan and Thailand.
Palabras clave
Ubicaciones:
Fuera de Europa ,Toda Europa (48 países) Ámbito temático:
Práctica artística ,Gestión e iniciativas artísticas ,marketing artístico ,negocios culturales ,gestión de festivales ,recursos humanos en la cultura ,Economía cultural ,industrias culturales ,Legislación cultural y de medios de comunicación ,copyright ,estatus social del artista ,Educación y formación Idiomas:
Inglés Categorías de arte y cultura:
Architectura y diseño ,Audiovisual y medios de comunicación ,Artes comunitarias ,Cultura multidisciplinar ,Artes escénicas ,Artes visuales y plásticas Tipo de publicación:
Libro Con etiqueta:
business, creative entrepreneur, creative industries, creativity, cultural industries, enterprise, intellectual property, leadership, marketing
LabforCulture es una iniciativa de la European Cultural Foundation. LabforCulture agradece el apoyo de sus financiadores.
