
A communication process has several steps, and at each new step a series of new questions are raised. As one example of the steps that may be involved, the Economic and Social Research Council (ESRC) has set up a list of 'top ten tips' for researchers (see Top Ten Tips on ESRC Society Today website).
The tools included in this toolkit for successful communication have been collected in order to help researchers and practitioners work through a similar series of steps. The tools have therefore been grouped under four broad headings that seem to sum up the core concerns: 'Planning', 'Packaging', 'Targeting', and 'Monitoring'. Although by no means exhaustive or complete, this preliminary set of tools should enable both researchers and practitioners in CSOs to start engaging with the relevant steps of a communication process, and to find links to further information, guidelines and resources at each step.
Download: http://www.odi.org.uk/rapid/Tools/Toolkits/Communication/tools.html
Con etiqueta:
commmunication, research
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